An ROC license number is only considered to be "prominently displayed" on a website if it is clearly visible __________.

A license number being "prominently displayed" means it needs to be easily identifiable and accessible to users visiting a website. By indicating that it must be clearly visible on the homepage, it ensures the information is readily available to all visitors immediately upon entry to the site. This requirement reflects the importance of transparency and compliance in regulatory matters, allowing users to verify the legitimacy of the services being offered without having to navigate through various pages or sections.

While footer placements and inclusion in brand images may provide additional visibility, the homepage is the first point of contact for most users, making it the most effective location for such important information. Thus, placing the license number there maximizes its accessibility and ensures that potential clients can see it right away, which aligns with regulatory expectations for responsible advertising and consumer protection.